BMW Japan celebrates 3 Series 40th anniversary with unique 340i

August 21, 2015

A new limited edition BMW 340i has been announced in Japan to celebrate the 40th anniversary of the 3 Series. It will go on sale on October 3, with only 20 units being made.

BMW 340i 40th anniversary

This unique edition is based on the 340i M Sport specification, and is characterised by a Tanzanite Blue exterior with a black grille, satin aluminum accents, as well as 19×8.0- front and 19×8.5-inch rear M alloy wheels wearing 225/40 front and 255/35 rear tyres.

A 3.0-litre TwinPower turbo six-cylinder engine sits under the bonnet, developing the standard 240kW and 450Nm, providing power to the rear wheels through an eight-speed automatic transmission.

Stepping into the cabin, BMW has fit Dakota leather seats which are usually a high-grade option, and a BMW individual leather-wrapped dashboard with piano black accents. Moreover, buyers get a Harman/Kardon premium audio system and the driver gets head-up display.

BMW launched the first 3 Series back in 1975. Now in its sixth generation, BMW has stuck with the same driver’s oriented principal of front-engine and rear-wheel drive, with superior steering and handling than any model in its class.

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All 20 of these special editions come with a special number plaque and unique badges to help distinguish them from the regular 340i.

BMW 340i 40th anniversary-badge

Steffa is studying a master's degree. She loves to work with people from different cultures. The country Australia, the car industry, as well as the profession of journalism are all areas that she is especially keen to explore and learn more about.