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Mercedes Generation EQ bows at Paris motor show

Mercedes-Benz has previewed the design language of its upcoming electric vehicle range, with the debut of the Generation EQ concept at the 2016 Paris Motor Show.


The future lineup is all set to fall under the EQ umbrella, a name which incorporates IQ and Electricity, or ‘Electrical Intelligence’. The concept has a 300kW/700Nm all-wheel drive system and is capable of 500km on a full charge. This is thanks to a battery capacity of “over 70kWh”, also giving the car a 0-100km/h time of under five seconds.

The styling language incorporates the use of blue LEDs to occupy the space a grille would on a combustion car, for example, while the front fascia also incorporates the headlights into a clean, induction cooktop-style display. For the cabin there are similar elements to the current range, but with a large 24-inch monitor, OLED controls and a more airy and sparse layout.

This was joined by a proclamation by Mercedes-Benz CEO Dieter Zetsche that there will be more EVs joining the lineup than thought. He said:

“By 2025 we’ll have more than 10 fully electric vehicles on the market. We are developing a entirely new vehicle architecture. Our goal is to have electric vehicles make up between 15 and 25 per cent of our global sales by 2025.”

Mercedes Generation EQ-seats

Regarding the concept’s production prospects, the company claims: “We’ll see this car out on the road within three years from now – at the price range of a reasonably equipped Mercedes-Benz GLC”. Indicating a 2019 launch for Mercedes-Benz’s first EQ electric car.

Mitchell is a contributing journalist and features writer at PerformanceDrive. He has been a passionate petrol-head from a very young age. He is excited by the future of the industry, and considers himself as a bit of a fanatic when it comes to the technical aspects of cars. He is also fascinated by new cars that are popping up in developing markets.