New Aston Martin Lagonda revealed, for Middle East only

Brett Davis

Aston Martin has announced plans to reintroduce the Lagonda nameplate in the form of a bespoke large luxury sedan. The only problem is, it will be available via invitation only to buyers in the Middle East.

2015 Aston Martin Lagonda

Aston Martin says it is catering for a specific market demand. As you may already know, the Middle East is a mecca for supercar enthusiasts, with loads of custom-order vehicles made by all of the high-end companies for consumers in this region.

The new Lagonda will be a strict limited edition model based on the current VH platform. Vehicles such as the Vantage all the way up to the Vanquish and four-door Rapide are underpinned by the VH architecture.

Just two images of the car have been released so far, showing a long and dramatic body made entirely of carbon fibre. It’s being developed by the same team that created the epic One-77 grand coupe supercar.

It appears to be inspired by the original Aston Martin Lagonda of 1976, with a strong front end, wide and thin headlights that point to a sophisticated grille, and swooping roofline leading to a set of bold rear haunches. Marek Reichman, Aston Martin’s design director, spoke about the creation in a statement, saying,

“The new model, like its exclusive siblings the One-77 and V12 Zagato, has been created as a piece of exceptional automotive art. It has been designed and developed entirely in keeping with the spirit and ethos of previous Lagonda super saloons – notably the William Towns Lagonda – and as a tribute to this car it proudly bears the Lagonda nameplate.”

Power will likely come from the company’s 6.0-litre V12, producing upwards of 380kW. Production will commence early next year.

So, the price? Well, let’s not bother talking about that. It will be beyond one million dollars.

New Aston Martin Lagonda teaser

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