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BMW M3 & M4 Individual program revealed

December 24, 2013

Even though the new BMW M3 and M4 have only just been revealed, BMW has announced details of the Individual program that will be available for customers of the new performance model.

BMW M4 Individual Mineral White

The Individual program is all about adding exclusivity and customisation. For example, there will be unique Azurite Black and Mineral White exterior colour options for the M3 and M4.

Inside, customers will be able to select from a range of pampering luxuries such as a brown leather upholstery and wood inlays for the M3, and cinnamon leather and metal trimmings in the case of the M4 pictured.

2014 BMW M3 Individual interior

Other exterior colour options for the new models include Alpine White, Sakhir Orange, Black Sapphire, Mineral Grey, Austin Yellow and Yas Marina blue.

As previously revealed, the M3 and M4 come with an all-new 3.0-litre TwinPower turbocharged inline six-cylinder engine producing 317kW of power and 550Nm of torque. They will be available with either a six-speed manual or seven-speed M-DCT dual-clutch auto transmission.

Australian market entry dates and prices are yet to be announced. The pair will go on sale in 2014.

Brett is the editor and founder of PerformanceDrive. He's obsessed with driving, having played with Matchbox cars until he was tall enough to drive a real one. After initially working as a mechanic, Brett earned a degree in journalism and entered media as an editorial assistant at Top Gear Australia magazine. He then worked at CarAdvice.com.au. His dream is to live next door to the Nurburgring in Germany.