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Alfa Romeo and Fiat new car prices slashed in Australia

February 14, 2013

Under new ownership in Australia, retail prices for various Alfa Romeo and Fiat vehicles have been slashed as part of a new plan to “sow the seeds for strong and sustainable growth in the Australian market,” according to Fiat-Chrysler CEO Clyde Campbell.

At a meeting in Melbourne today, Fiat-Chrysler Group announced there will be more dealerships in Australia for Fiat and Alfa Romeo as well as lower prices, making the Italian brands more accessible.

Prices will be cut on Alfa Romeo Giulietta and Alfa Romeo MiTo models, as well as Fiat 500 and 500 Cabriolet variants. Prices are also set to be readjusted for the performance Abarth versions later down the track. Clyde Campbell said,

“Since we took over the distribution of the brands in May last year, we have been working hard to ensure the vehicles in all our Italian brands are more accessible to the Australian market.

“And the first factor we looked at was the price of our current range.”

Up until last year, Fiat and Alfa Romeo were run through ATECO automotive dealer network –  current controllers of Ferrari, Maserati, and Lotus. With Fiat now owning Chrysler, various big changes have taken place and those changes are now beginning to take effect here in Australia.

Specific price changes are as follows (prices exclude on-road costs):

Vehicle Current Pricing Reduction New Pricing
Fiat 500/500C      
Hatchback 0.9 TwinAir MT $22,990 $4,190 $18,800
Hatchback 0.9 TwinAir MTA $24,990 $4,690 $20,300
Cabrio MT $25,990 $4,790 $21,200
Cabrio MTA $27,990 $5,290 $22,700
Alfa Romeo MiTo
1.4 Progression TCT $31,990 $6,790 $25,200
1.4 Distinctive TCT $34,990 $7,890 $27,100
1.4 Quad Verde MT $34,990 $4,990 $30,000
Alfa Romeo Giulietta      
1.4 Distinctive MT $36,990 $7,640 $29,350
1.4 Distinctive TCT $38,990 $7,640 $31,350
2.0D Distinctive TCT $40,990 $5,740 $35,250
1.8 Quad Verde MT $41,990 $2,840 $39,150

 

Brett is the editor and founder of PerformanceDrive. He's obsessed with driving, having played with Matchbox cars until he was tall enough to drive a real one. After initially working as a mechanic, Brett earned a degree in journalism and entered media as an editorial assistant at Top Gear Australia magazine. He then worked at CarAdvice.com.au. His dream is to live next door to the Nurburgring in Germany.