Genesis recruits former Bugatti designer for future models

Mitchell Jones

The man responsible for the Bugatti Chiron’s styling, Alexander Selipanov, has now moved onto a perhaps equally daunting project as chief designer of Hyundai’s luxury Genesis division.

alexander-selipanov

The ‘Global Genesis Advanced Studio’ is based in Europe, and while the G70 and upcoming SUV are no doubt locked in, his influence will be evident on subsequent models, including, potentially the N performance models that are apparently on the cards.

Selipanaov will work under Hyundai’s head of Genesis design, Luc Donckerwolke, who is a famed ex-Lamborghini designer himself. He officially starts in January. Selipanov said of the new venture:

“I am sincerely excited about this opportunity, because it will be a new chapter in my career. As I have been working with well-established brands so far, Genesis is a new and refreshing challenge to me.

“In addition, I am also honored to join this exciting journey, as it is a very rare chance to launch a luxury automotive brand and be part of its history. With growing expectations and curiosity around Genesis, I cannot wait to contribute my expertise and passion to the brand.”

Selipanov’s creation, the Chiron, has racked up 220 orders in just nine months. This is testament to the work he has done. He also created the Bugatti Vision Gran Turismo for the eponymous and highly succesful driving simulator game. We can’t wait to see his influence in Genesis products.

Next Post

Chevrolet prepares 2017 Pro Stock Camaro SS package

GM has released a rendering of its upcoming sponsored drag car entry: The 2017 Pro Stock Camaro SS. Shown at the Performance Racing Industry Show in Indianapolis, the sleek racer is loosely based on the Camaro SS available in America, but features a slicker silhouette with a bulging bonnet to […]