Australian vehicle sales for October 2012 – Toyota and Lexus dominate

Brett Davis

The official VFACTS figures for Australian new vehicle registrations for October 2012 are out, and there’s quite a number of interesting changes to the top runners. Overall, the Toyota HiLux was the best-selling vehicle, overtaking the Mazda3 from the previous month.

The Mazda3 was not only bumped out from top spot overall, it was also pushed back to third-most-popular during the October period, making way for the Toyota Camry. The Camry went to 3379 homes, compared to 3342 Mazda3s.

Lexus was also a clear favourite, penetrating through in the Large Cars over $70,000 segment with the new Lexus GS. It went to 90 new homes, out-selling the previous month’s favourite, the BMW 5 Series (81). It also outsold the Audi A6 (63) and Mercedes-Benz E-Class (37).

In the SUV Large above $70,000 segment, Lexus pushed through with the new Lexus RX as well. It went to 265 new homes in October, making it the second best-selling vehicle in the category behind the BMW X5 (273).

Other interesting changes included SsangYong climbing up in the SUV Small under $40,000 segment. The Korean brand was the maker of the second-most-popular vehicle in the category during October, with the SsangYong Korando. It was sold to 799 buyers (top three list further down), sitting not far behind the very popular Nissan Dualis (922).

Competition heated up in the Sports Car under $60,000 segment between the Hyundai Veloster and the Toyota 86. With 356 Velosters sold compared to 335 Toyota 86 sales, Toyota is certainly catching up. The third best seller in the category was the Mercedes-Benz C-Class Coupe, which went to 176 new homes.

In the Sport Cars over $80,000 category, the Mercedes-Benz SLK bumped the Audi A5 out of top spot with 66 sales. Audi A5 figures dropped down to 42, making way for BMW to come through with the 3 Series Coupe/Convertible, which went to 52 new homes.

As for the dream car category, the Sports Cars above $200,000, the BMW 6 Series remains the favourite. It was sold to 19 buyers, followed by the Porsche 911 and Maserati sales (models unspecified), both selling 15. Aston Martin came through as the third most popular, selling 12 vehicles (models unspecified).

As for the Australian sedans in the Large Cars under $70,000 segment, the Holden Commodore topped out as the favourite once again, reporting 2449 sales (down from 2532 of September) compared to 1391 Ford Falcon sales. Falcon sales are up from the previous month’s effort of 1188 sales. Toyota Aurion sales jumped as well, from 721 sales in September to 931 sales in October.

In the somewhat sporty Medium Cars under $60,000 segment, the 2012 Toyota Camry held a big lead against the rivals, posting 3379 sales (up from 2267 sales). It was followed by the Mazda6, with 440 sales, and the Ford Mondeo, with 419 sales.

For the more premium Medium Cars over $60,000 segment, the Mercedes-Benz C-Class remains in front of the BMW 3 Series (2012 BMW 320i Sport Line review here) after overtaking the Bavarian favourite in September. The C-Class went to 658 new homes in October while the 3 Series went to 484 buyers. The two were followed by the other popular contenders in the category, the Audi A4 (164) and the Lexus IS 250/350 (143).

In the popular Small Cars under $40,000 segment, the Mazda3 was still the favourite, reporting 3342 sales (down from 4276 in the previous month), followed by the Toyota Corolla (2977) and the new Hyundai i30 (2898).

In the popular 4×4 Ute segment, the 2012 Toyota HiLux was the clear favourite once again, posting 2424 sales (up from 2366), followed by the Nissan Navara which went to 1889 new homes. The Holden Colorado made its way into the top three last month, recording 1742 4×4 ute sales.

Total ute sales (4×2 and 4×4 combined) for October 2012 ran in this order:
Toyota HiLux: 3403
Ford Ranger: 2126
Nissan Navara: 2124
Holden Colorado: 2082
Mitsubishi Triton: 1481
Mazda BT-50: 1046
Isuzu D-Max: 611
Volkswagen Amarok: 582
Great Wall V200: 392
Great Wall V240: 206
SsangYong Actyon Sports: 28

Lastly, the SUV segment saw a number of changes. The Ford Territory nudged on the Toyota Prado in its respective segment, while the popular Mazda CX-5 was pushed out from its top spot by the Mitsubishi Outlander. The Outlander was the best-selling SUV overall in October, going to 1524 new homes.

In all SUV segments, the top-sellers comprised of the following:

SUV Small under $40,000:
Nissan Dualis – 922
SsangYong Korando – 799
Hyundai ix35 – 742

SUV Small above $40,000:
BMW X1 – 124
Audi Q3 – 122
MINI Countryman – 42

SUV Medium under $60,000:
Mitsubishi Outlander – 1524
Nissan X-Trail – 1498
Mazda CX-5 – 1190

SUV Medium above $60,000:
Audi Q5 – 385
BMW X3 – 207
Volvo XC60 – 184

SUV Large under $70,000:
Toyota Prado – 1257
Ford Territory – 1227
Holden Captiva 7 – 1137

SUV Large above $70,000:
BMW X5 – 273
Lexus RX – 265
Mercedes-Benz ML-Class – 239

SUV Upper Large under $100,000:
Toyota LandCruiser – 968
Nissan Patrol – 222

SUV Upper Large above $100,000:
Lexus LX – 19
Mercedes-Benz GL-Class – 8
Range Rover – 8

Overall, new vehicle sales in Australia in October increased slightly compared with September 2012, with 95,584 sales over the previous month’s effort of 94,627. This is up considerably on October 2011 figures of 85,196.

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