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Audi A4 Ambition announced, new entry-level quattro

June 23, 2014

Audi Australia is introducing a new entry-level variant of the popular quattro A4 called the Ambition, which allows customers to get into a quattro for much less than before.

2014 Audi A4 Ambition quattro

The local arm of the company says the new model is ideal for those who are thinking of buying the Audi A3 sedan, but need more room. Many customers have apparently shown interest in the idea.

Under the bonnet of the sedan and wagon versions, the Ambition comes with the 2.0-litre TFSI turbo four-cylinder engine producing 165kW of power and 350Nm of torque. It’s capable of propelling the clean-cut mid-sizer from 0-100km/h in 6.4 seconds (sedan). It presents an average fuel economy of 6.7L/100km.

Alternatively, punters can go for the 2.0-litre TDI turbo-diesel, so long as they are after the sedan. The diesel unit develops 130kW and 380Nm, and is able to see off 0-100km/h in 7.9 seconds. It represents an even better average economy of 5.3L/100km.

Standard features are impressive. You get Audi’s latest MMI media interface in the dash with sat-nav, multi-format media support including two SD card slots and an internal 20GB hard drive, as well as full leather interior and three-zone climate control.

If you require something a little more sporty the S line option is available. It adds a subtle S line bodykit, 18-inch alloy wheels, sports front seats, parking assist and camera, and a beefier 10-speaker, sub-woofer-equipped stereo.

The new variant is available now from dealerships around the country. See below for the current Audi A4 quattro prices, not including the front-wheel drive entry models (excluding on-road costs):

Sedan Price
A4 2.0 TFSI Ambition quattro manual 165 kW $57,100
A4 2.0 TFSI Ambition quattro S tronic 165kW $59,900
A4 2.0 TDI Ambition quattro S tronic 130kW $59,900
A4 2.0 TFSI S line quattro manual 165kW $65,000
A4 2.0 TFSI S line quattro S tronic 165kW $67,800
A4 2.0 TDI S line quattro S tronic 130kW $67,800
A4 Avant 2.0 TFSI Ambition quattro S tronic 165kW $62,900
A4 Avant 2.0 TFSI S line quattro S tronic 165kW $70,800

Brett is the editor and founder of PerformanceDrive. He's obsessed with driving, having played with Matchbox cars until he was tall enough to drive a real one. After initially working as a mechanic, Brett earned a degree in journalism and entered media as an editorial assistant at Top Gear Australia magazine. He then worked at CarAdvice.com.au. His dream is to live next door to the Nurburgring in Germany.